Nouveau Logo: Graphic Design by Andrew McConville

Nouveau Logo

Adobe Illustrator

Influenced by Alphonse Mucha designs, a circular, organic symbol was created in a floral fashion and placed in the upper left corner of the logo referencing a flower tucked behind the ear. Sweeping curves were then integrated with the leg of the "A" to resemble flowing hair. The thin light font of the last name was specifically chosen to contrast with the boldness of the first name and to carry the delicateness of the flower across the logo.